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This Edition Includes:
IndiePet at Superzoo | RSVP Today
When: Monday, Aug 16, 2021
Time: 4pm - 6:30 pm
Where: Mandalay Bay Convention Center
Schedule:
4:00 - 5:30 - Learn more about IndiePet
- How we started
- Where we're going
- How we can support independent and neighborhood pet retailers
- Join IndiePet to become part of a growing network of independent and neighborhood retailers who work together for a strong indie channel.
5:30 - 6:30 - Social hour
- Visit with other retailers and industry associates
- Enjoy complimentary snacks and beverages
We are so stoked for the opportunity to see our indy pet friends in person, especially our retailers! Our core team and fearless leaders will be there to dole out hugs and high fives for all interested. We'll be showcasing all of Astro's best features: Frequent Buyer, Astro Offers, Astro Marketing now with Astro Social, and Sharing the Love.
BONUS! This year we are getting new swag - 🤩 - there will be new trucker hats and koozies in our booth. And of course, we're bringing the Yeti and stocking it with our favorite local Atlanta micro-brews for our thirsty friends. I mean, we need something for you to stuff in your Astro koozie to keep ya cool 😎
Austin & Kat has been an Astro Loyalty Partner since 2019. Since they joined they have launched a Buy 6 Get 1 Free Frequent Buyer Program in the USA for their Oils, Biscuits, and Functionals. They have also published over a dozen Astro Offers, including their current Offer:
Austin and Kat | $10 Off CBD Oils Offer
Their Sharing the Love Adoption Program also includes a complimentary Bounce Back Coupon designed to entice your newly matched pet parent to return to your store for even more savings. When your customer redeems this coupon they will also earn a purchase credit towards their Frequent Buyer Program.
The notification your qualifying customers will receive alerting them to their coupon includes some helpful blog articles designed to educate them about the benefits of CBD for pets and to help them acclimate their new pet to their new home.
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New to CBD? Read: How to Use CBD with your Pet
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Welcome Home, Pup! Read: Socializing Your Pandemic Puppy
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The very best of mother nature... Hemp Health 101
Are you new to Sharing the Love? This platform is FREE for our retailers to enroll in. Find out how simple it is to get involved here.
Austin & Kat is an amazing company. Meet Kat, the founder, and Austin, her inspiration 💜. Learn more about their products and mission.
Austin and Kat | Adoption Dog and Cat Supplement Program
New Dog and Cat Parents have the option to choose a Hemp Chew or Hemp Oil Extract as the Supplement portion of their New Dog or Cat Adoption Bundle. Customers can choose between a 100mg Original Oil Extract or 2.5mg Premium Hemp Chews. Available only on select formulas and sizes. The New Pet Owner's Email Address is required. Participating New Pet Owners will be sent a Bounce Back Coupon from Astro on behalf of Austin and Kat inviting them to return to your store for an additional reward.
Austin and Kat | Adoption Bounce Back Coupon
New Dog or Cat Owners who have chosen an Austin and Kat supplement as the Supplement portion of their New Pet Adoption Bundle are eligible to redeem this Bounce Back Coupon for $5 Off select Austin and Kat products on the next visit to your store. New Pet Owners will be sent this Coupon 10-Days after redeeming their Adoption Bundle at your store.
Northwest Naturals Joins Us in Sharing the Love
Northwest Naturals has been an Astro Loyalty Partner since 2017! Since they joined our ranks they've added a Buy 12 Get 1 Free Frequent Buyer Program in the USA, and now they have not one, but TWO Sharing the Love Adoption Programs!
One of their Adoption Programs also includes a Bounce Back Coupon designed to welcome your new customer back to your store to redeem an additional reward. When your customer redeems this coupon they will also earn a purchase credit towards their Frequent Buyer Program.
The email sent to your new pet parents alerting them to this coupon contains bonus information about the benefits of feeding a raw diet.
And guess what? Northwest Naturals has always been a huge supporter of Shopping Local! Check out their store finder.
Because Northwest Naturals supports our local communities and retailers, we do not sell directly to customers.
Shoutout to The Pet Beastro in Madison Heights, Michigan! They are part of our growing Astro Fam of Neighborhood Retailers and LOOK 👀, they are also an awesome content creator. Check out their interview with Patti Sallady of Northwest Naturals.
Are you new to Sharing the Love? This platform is FREE for our retailers to enroll in. Find out how simple it is to get involved here.
Northwest Naturals | Adoption Dog and Cat Raw Program
New Dog and Cat Parents have the option to choose a Frozen Raw Product as the Single Food portion of their New Dog or Cat Adoption Bundle. Customers can choose a Bag or Chub of either Dog or Cat Raw Food. Available only on select formulas and sizes: 11oz, 12oz, 2lb, 5lb, & 6lb. The New Pet Owner's Email Address is required. Participating New Pet Owners will be sent a Bounce Back Coupon from Astro on behalf of MFG inviting them to return to your store for an additional reward.
Northwest Naturals Pet Food | Adoption Bounce Back Coupon
New Dog or Cat Owners who have chosen a Northwest Naturals item as the Raw Food portion of their New Pet Adoption Bundle are eligible to redeem this Bounce Back Coupon for $5 Off select Northwest Naturals Raw and Freeze-Dred items on the next visit to your store. New Pet Owners will be sent this Coupon 10-Days after redeeming their Adoption Bundle at your store.
Northwest Naturals | Adoption Dog and Cat Treat Program
New Dog and Cat Parents have the option to choose a Freeze Dried Treat as the Single Treat portion of their New Dog or Cat Adoption Bundle. Customers can choose between a 1oz, 2.5oz, or 3oz size. Available only on select formulas and sizes. The New Pet Owner's Email Address is required.
Welcome, Smart Cookie Barkery! We are super stoked to have you as a new member of the Astro Fam! Smart Cookie Barkery just launched their first-ever Frequent Buyer Program in the USA for their line of functional treats.
Their origin story (you know I love these by now 😻)is truly something special.
It all started with two cancer diagnoses, an obsession for nutrition and a tricycle...
"In 2012, Scott and Bri Bradley started Smart Cookie Barkery when their Aussie was diagnosed with lymphoma, and Bri at 24, learned she had breast cancer. Fueled by a newfound obsession for nutrition and functional ingredients, they took their treats, hit the streets, and sold them out of a wooden tricycle, fondly known as the Smart Cookie Cart. Smart Cookie is rooted in using pure, simple, and wholesome ingredients which is why we Treat Smarter.
Located in beautiful Golden, Colorado, we are not your average dog treat bakery - our treats are handcrafted from scratch using real ingredients, in a real kitchen by real people."
Smart Cookie Barkery | OFFICIAL Frequent Buyer Program - Buy 10 Get 1 FREE
Dog Treat and Food Topper Frequent Purchase Program. Buy 10 Treats or Food Toppers and Receive One Free. Items are grouped according to Type (Treat/Food Topper). The Free Bag will belong to the same group as the 10 qualifying purchases and it will be Lesser than or Equal in Value compared to the Least Valued Item Purchased.
June Marketing Guide for Pet Holidays
July Offers are Itching to Hit Your Shelves!
It's never too early to get ready for your next month of awesome Offers! Enroll in your July Offers today, get your Shelf Talkers printed so they are ready to go up, place your distributor orders, and start brainstorming your awesome displays (looking at you my Astro Superstars!). You got this!
July Offers: USA & Canada
Stay tuned for some New Fourth of July content to share before the end of June. Together we can make sure our pets are safe, calm, and anxiety-free when the 🎆fireworks hit the skies. In the meantime, here's a throwback to one of our OG Neighborhood Pet Parent articles: Is Your Dog Afraid of Fireworks? Fear NO More!
Fourth of July Offers
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