Astro Loyalty has some big news! Two new brands launch their first-ever Shop Local Frequent Buyer Programs. Astro is headed to Superzoo! There's a new helpful Astro Blog article full of helpful tips for our retailers. And so much more!

This Edition Includes:

• Astro is headed to Superzoo 2021! Lock down a meet time ahead of time, or casually drop by the booth for a visit.
• September Offers are here and ready for you to enroll!
• Earth Rated launches their first-ever Frequent Buyer Programs in the USA - yup, programs plural!
• Pestell Pet Products launches their first-ever Frequent Buyer Program on Astro Loyalty for the USA and Canada.
• New Neighborhood Retailer Blog Article: Top 5 Ways to Turn First-Time Shoppers into Lifelong Customers.
• August Pet Holiday Guide
• Astro Webinars: Astro Offers & Astro Marketing Webinars with open registration slots!

Astro Is Headed to Superzoo 2021!

We are so excited to see everyone! Our truck full of swag and gear has embarked on its cross-country road trip to Vegas. Your Astro Team will follow suit on Monday! 

This year we are continuing the trend of the Astro Trucker Hats and Denim Koozies, except we're mixing it up a bit with new designs. So come by our booth, chat with us about Astro and claim your Astro Collectibles to add to, or start your set. 

If you want to guarantee a meet time with one of our attending team members, go for it! Peruse everyone's bio to find the Astro-naut who best fits what you are most interested in learning about. Everyone's meeting link is included above their bio. Important: Be sure to schedule your meet time using the US Pacific Time Zone so your preferred meet time is not thrown off when you arrive in Vegas.

To our lovely Canadian friends or any retailer who is unable to attend the show in person, we have Stacey Desnoyers standing by to take meetings virtually. When scheduling a meeting with her you can use your true time zone since your meeting will be virtual. Lock in your meet time with her soon, they're going quick!

September Offers are Here! Enroll Today and Make Sure to Stock Up

Are you new to Offers? Now is always the best time to try 'em out. They are a free way to offer your customers exceptional value while introducing them to your favorite brands and products. Astro Offers are a big deal! Just ask Gloria.

Indy Pet Retailers Active with Astro Offers Can Average 20-25% More Daily Sales

Peruse the available offers, enroll in your favs, print your shelf-talkers, place your orders, and send out your campaigns!

Earth Rated Launches their First-Ever Frequent Buyer Programs on Astro Loyalty in the USA

We are so stoked to have a brand such as Earth Rated on Astro Loyalty. They have truly jumped in with both feet. They started off in July with an exclusive Astro Offer for our retailers in the USA. To commemorate their launch and their new title as Astro Brand Partner, Earth Rated was designated the Astro Brand of the Week. The Earth Rated Brand of the Week Article is a great resource to help you introduce your customers to their philosophy and products.

Since joining Astro Loyalty in July, they have launched TWO new brand new Shop Local Frequent Buyer Programs for our USA Retailers. Finally, a Frequent Buyer Program for Poop Bags! We dig it, and I'm sure your customers will as well.

To enroll, log in to your Astro Loyalty Account as an Admin User and go to your Frequent Buyer menu and select Available Astro Frequent Buyer. Use the brand drop-down menu to select Earth Rated, or scroll till ya see 'em!

Earth Rated | OFFICIAL Dog Wipes Frequent Buyer Program - Buy 6 Get 1 FREE

Buy 6 x 100 pack grooming wipes, Get 1 FREE. Unscented and Lavender are grouped together, mix and match allowed. The free good will be the most frequently purchased item on the card. Customers have 18 months to complete a card. Available at local pet shops in the USA.

Earth Rated | OFFICIAL Poop Bags Frequent Buyer Program - Buy 6, Get 1 FREE

Buy 6 boxes of our 120 bags on 8 refill rolls, Get 1 FREE. Unscented and Lavender are grouped together, mix and match allowed. The free good will be the most frequently purchased item on the card. Customers have 18 months to complete a card. Available at local pet shops in the USA.

Bonus Content to Share for our Astro Marketing Suite subscribers! Check out your Brand Media Library and use Astro Social to get the word out about your store's new Frequent Buyer programs.

Pestell Pet Products Launches their First-Ever Shop Local Frequent Buyer Program on Astro Loyalty in the USA and Canada!

Astro is thrilled to have Pestell on board! They are now offering a brand new, first time ever, Shop Local Frequent Buyer Program on Astro Loyalty for their Easy Clean line of cat litter. 

Every home has its own set of needs and preferences. The Easy Clean cat litter line provides a wide variety of options to satisfy every cat owner and every cat.

To enroll, log in to your Astro Loyalty Account as an Admin User and go to your Frequent Buyer menu and select Available Astro Frequent Buyer. Use the brand drop-down menu to select Earth Rated, or scroll till ya see 'em!

Pestell Easy Clean | OFFICIAL Frequent Buyer Program - Buy 12 Get 1 FREE

Cat Litter Frequent Purchase Program. Buy 12 Bags of Litter and Receive One Bag of Kibble Free. Items are grouped according to Specific Size. The Free Bag will belong to the same group as the 12 qualifying purchases and it will be the most frequently purchased item on the card. Available at local pet shops in the USA and Canada. 

Bonus Content to Share for our Astro Marketing Suite subscribers! Check out your Brand Media Library and use Astro Social to get the word out about your store's new Frequent Buyer programs.

New Neighborhood Retailer Blog Article: Top 5 Ways to Turn First-Time Shoppers into Lifelong Customers

There's no question that lifelong customers provide the most long-term value to your store, but how exactly can you measure that value? Pet owners tend to spend about $1000 per pet every year, meaning that if you become their preferred pet retailer, you can make $10,000+ over a pet's lifespan. When customers consistently choose your store, that can add up to a lot of money over the years. 

This is why it's so worth it to go all out when trying to win over first-time customers—you aren't just making a great first sale, but rather getting the customer to come back again and again. Considering a pet's lifetime value helps motivate you to put your best foot forward and serve your customers and their pets in the best way you possibly can.

Click through to the full article to get some insight into how to wow your first-time shoppers and get them to choose you for all of their pet supply needs.

August Pet Holiday Guide

We're not even halfway into August! Don't let these fun pet holidays go to waste! Click through to the full guide to find Marketing Suite Materials, Educational Blog Articles to Share, Astro Offer Pairings, Social Media Fun Tips, and so much more!

Astro Webinars: Astro Offers & Astro Marketing Webinars with open registration slots!

Have you ever wondered how local pet retailers are using Astro Offers to add 20-25% extra revenue?

Well now is the time for answers!

Stop by on Thursday, August 26th, at 2 PM EST, and let us show you how Astro Loyalty is changing the game.

Register now to reserve your spot.

We have one final episode for August's Marketing Deep Dive Webinar Series. 

Join us on, August 25th, Webinar Wednesday at 3:00 PM EST for a very special deep dive into:

Astro Social!

We'll go over:

• How to share images within the Image Library to your Business Facebook or Instagram.
• The cool thing about Astro Social is all images within a certain size can be shared via Astro Social - this includes all Brand Media, Astro Media, and My Media.
• In this episode, we will cover images Optimized for Social Media, and how they can be shared via Astro Social.

Register today to reserve your spot!